Target UP2D8

Teen Girls Clothing Promotional.

This flash micro-site was designed for teenage girls from 12-18 to promote a new fashion line by Target. The challenge for myself and my two person team was to identify Target's brand position and to implement those strategies in a stylized micro-gallery. We chose to create a micro-site to grab the attention of that audience because they influence their parent's purchases. The site highlights different products, uses models that fit the demographic, and allows for an easy direction towards Target.com's sales section.

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