Bright Ideas

Money Week Case Study.

"Bright Ideas" was a money week awareness advertisement that uses a catchy photo and a tagline "Turning bright ideas into Money, we tell you how." promotes Moneyweek as a trust worthy publication in the business and commerce market. The concept was to make the reader make a visual connection from the ambiguous photo as a person that has a new idea and that Moneyweek can help towards making that a reality.